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Countrywide Pre-show Mailing
Builders like to build stuff. Showing off tools is ALWAYS a
good idea. So, when Countrywide came to LAVA to help them design
a pre-show mailer to attract attendees to their booth at the International
Builders Show, we knew just what to do. Wrench 'em in! We created
this eye-catching pre-show mailer with a die-cut "wrench-shaped"
window. Inside, we used a "traffic ticket" vehicle to hammer home
a visit to the booth.
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